Trendwatching.com: The F-Factor
May 2011 | Amidst the avalanche of articles and insights on social commerce, we bring you THE F-FACTOR, which is all about how friends, fans & followers greatly influence consumers’ purchasing decisions in ever-more sophisticated ways.
Shopwithyourfriends
Shopwithyourfriends is the award-winning shopping technology that enables your customers to mix and match outfits and to shop live with their online friends. The Shopwithyourfriends product consists of:
- A real-time shopping application where users are able to shop with up to 5 friends;
- Shop channel: an overview page with all lookbooks (outfits) created by you and your customers in the real-time shopping application;
- Facebook channel: an additional overview with the same lookbooks, specially build to fit in your Facebook page;
Both the real-time shopping application as the Channels are fully customizable to your style. Lookbooks (outfits) generated by your stylists or your customers are automatically shown at your own customized Channel, both in your shop and at your Facebook page. Enrich the shopping experience and inspire your customers by letting them shop together or give them live style advice from within your shop.
Implementation is easy as we use your affiliate data feed or XML to show your products in our real-time shopping application. Implementing the Channels is done through a simple URL.
Let us inform you about the benefits of Shopwithyourfriends for your business. Contact us today.
